Case Studies

Mercer is one of Australia’s largest superannuation and financial advice firms, managing billions of dollars of funds for nearly 250,000 members.

EDITORIAL | MEDIA TRAINING

• Create story opportunities,

• C-suite media training,

• Executive thought leadership,

• Produce Mercer magazine and,

• Boost brand awareness.

Created and designed new magazine for the business, to give executives another way to connect with stakeholders and customers.

Our experience with Lahra and her team was stellar from the get-go. Their consulting advice and ideas and media training of our Executive team were valuable and honest. Their response times are quick and they paid close attention to our PR/media needs. narrative has been a crucial factor in the increased exposure of our PR/media coverage over the last 12 months. With our limited budgets, they were able to pick up the core strengths of the company, shaped the PR/media messaging and tirelessly pursued opportunities resulting in media coverage beyond our expectations. They demonstrated a committed attitude to our objectives and our business and were very much a core part of the team when we needed to rely on things getting done. A definite breath of fresh air among PR/media agencies who often have very fixed ideas of what their role is.

Natalie Truong, Head of Brand & Marketing – Pacific