Narrative Communications | PR & Strategic Comms Agency Australia

EY

Overview

EY’s Change Happens podcast was created by Jenelle McMaster as a platform to explore influential and interesting leaders and their experiences of leading change.

narrative works with the EY team to identify story arcs, conduct guest background research, draft scripting and provide production consultation in order to increase listenership.

narrative was also recently engaged to work with the wider EY leadership team on story ideation, media training and thought leadership consultation.

Our Work

  • Develop clear strategy on guest targets and stories,
  • Conduct background research and pre-interview,
  • Draft podcast scripting and questions,
  • Provide advice on possible PR and story opportunities,
  • Conduct intensive story ideation / key message workshops